However, speaking of UI as a whole composition, high level of color contrast may not always work well. High contrast is often used for CTA buttons design. For example, if you need users to pay special attention to the specific UI elements, it’s a good idea to apply two highly contrasting colors such as blue and red. Moreover, copy content in this UI will look illegible which make the interactions with a product almost impossible.ĭesigners control the level of contrast depending on the goals it is supposed to accomplish. User interfaces containing only shades from the same color family have fewer chances to draw users’ attention. It brings the individuality for each UI element and makes all of them noticeable. Contrast is a friendĬolor contrast is a key part of any visual composition. Knowing the appropriate proportion designers can successfully combine the colors without risks of turning UI into a colorful mess.ĭigital Agency Landing Page Tip 2. Such a proportion is thought to be pleasant for human eyes since it allows perceiving all the visual elements gradually. The biggest part should go to the dominant hue, the third of the composition takes secondary color and 10% percent goes to the color which helps to make the accents. To bring the balance into the composition, the colors should be combined in the proportion of 60%–30%–10%. This rule, or technique, came from the interior design, so it is often applied for house decorating. In this article, we’ll describe six useful tips helping designers choose powerful colors for UI and make this process easier and more productive. Designers sometimes can spend hours to pick up the right color palette. One of the time-consuming still vital stages in UI creation is color choice.
Each step requires deep attention to details, even if it doesn’t seem too complicated. User experience design involves many processes which need to be done thoughtfully so that an interface would meet the needs of the target audience.
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